Safety, durability, quality

We take our responsibilities as a publisher and manufacturer seriously, ensuring that the content of our books and their production is of the highest quality for the age intended. Our board books for under 3s are tested at certified laboratories to comply with the Toy Safety Directive (2009/48/EC) and pass the standard of EN71.

We are fully compliant with the new General Product Safety Regulation (GPSR), and have registered all our safety assessments and certification to our EU safety representative:

Global Trade Department (NI) Ltd, Office 834, Unit 6, 100 Lisburn Road, Belfast, BT9 6AG, Northern Ireland. Email: contact@globaltradedept.com

We also take great pains to ensure that any novelty elements have both purpose and durability.

We are passionate about the role books play in children’s lives. Reading together strengthens bonds and is important to a child's development. Research shows that early literacy gives children an advantage in life. By sharing books with your children, you are developing language, fine motor skills, concentration, imagination and an understanding of the world.

Supporting the children’s book community

The children’s book community is a happy and friendly place. It’s also big business, worth £437 million in 2023 with over 69 million books sold*. The lion’s share of that is bestselling authors published by the Big 5 publishing companies selling through Amazon, but here’s some food for thought:

• Small independent publishers like us bring something unique. We work with young and emerging talent, under-represented authors, and creatives who are passionate about what they do, innovating and pushing boundaries.

• Independent booksellers offer a welcoming place to browse, and expert advice/curated lists to find the perfect book.

• Literacy charities, such as BookTrust, encourage a love of reading and give books to disadvantaged children, some of whom don’t own a book of their own.

• Schools and libraries are the best at developing literacy and offer accessibility to books for all.

We aim to appreciate, support and boost each of these groups, and encourage you to do the same.

* Nielsen statistics shared at the 2024nChildren’s Book Conference

Responsibility, transparency, sustainability

At Mama Makes Books we love our planet and the life on it as much as we love our books. We are committed to finding a happy balance between purpose and profit. Every small change makes a big difference, which is why we decided to start our business in the right way – by monitoring our impact as a business and being transparent about our carbon footprint.

The publishing industry has complex supply chains and as a small publisher we cannot influence all of these. What we can do however is keep our own impact as low as possible and try to influence both suppliers and customers to do the same.